Seoul is big, overwhelming, even. With countless neighborhoods, food spots, bars, and hidden gems, it's easy to feel lost in the choices. But don't worry! We were born and raised in this city, and we're here to make sure you experience Seoul the way it's meant to be enjoyed: through good food, great vibes, and zero stress.
If you're wondering where to start, we've got you covered.
Food
KBBQ
The best pork neck guaranteed. Charcoal-grilled meat, military ramyun, and an endless lineup of side dishes that make for the perfect KBBQ experience. No fuss, just good food. Pair it with a classic soju + beer (somac) combo, and you're doing it right.
What to order?: Pork neck(목살), Rice(공기밥), Military ramyun(전투라면)
Location
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Fried Chicken
Korea is, without a doubt, one of the fried chicken capitals of the world. Crispy, juicy, and best paired with an ice-cold beer. This is Jin's go-to spot! The classic combo? Soy-honey glazed chicken and spicy, red-hot crispy chicken. But here's a tip most people don't know: fried chicken with tteokbokki? Game changer.
What to order?: Half(soy) half(spicy) combo (반반 콤보) or Honeu combo(허니콤보), Tteokbokki
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Location
- Naver map: 🔗
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Myeongdong Kyoja (Handcut noodle)
Quality check passed.
Even if you don't love crowds, this spot is worth it. Right in the heart of Myeongdong, this place serves legendary kalguksu (칼국수), hand-cut noodle soup that's silky, comforting, and packed with umami. Their mandoo (dumplings) are also a must try!
What to order?
- Kalgooksoo(칼국수), Mandoo(만두)
Location
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Coffee & Chill
Ikseondong hanok village
A blend of old and new Seoul, Ikseondong is where traditional hanok-style buildings meet trendy coffee culture. Every café here is aesthetically stunning, making it a must-visit if you want a cozy coffee break with an Instagram-worthy view.
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Seongsu
Once an old factory district for leather goods, it has transformed into a lively area full of independent cafés, microbreweries, and pop-up stores. Now, it’s also packed with local food spots serving up hearty dishes like pork bone soup (감자탕), jokbal (pig’s trotters), and more. Whether you're here for a laid-back café afternoon or a night of bar hopping, Seongsu has the perfect mix of old and new.
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Bar & Brewery
🍹Cocktails
Bar cham: Korean-inspired craft cocktails with a chill, welcoming vibe. Amazing service and beautifully made drinks.
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Bar pomme: If Bar Cham is full, this apple-themed bar next door is a solid backup with creative cocktails.
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Pussyfoot salon: Step into a vintage first-class train carriage and enjoy some of the finest cocktails in Seoul.
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Bar Beobwon: Antique furniture, warm lighting, and an impressive bourbon collection. If you love whisky, this is your spot.
- Naver map: 🔗
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🍻Beer choices
Mr.lee Brewing company: Seasonal beer menu, frequent collabs with big brewers, and a fun atmosphere.
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Euljiro Brewing: A must-visit in "Hipjiro," known for its neon-lit streets and cool industrial vibes. Jin recommends the French linen cider!
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Tap public: Self-serve beer taps with over 30 different brews to try. A great way to explore Korean craft beer!
- Naver map: 🔗
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Seoul is a city of endless discoveries, but if you start with these spots, you’ll already be on the right track. No big tour buses, no generic itineraries, just good food, great drinks, and a damn good time.
Got questions? Hit us up. Otherwise, just get out there and explore.
